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| domain | martechasia.net |
| summary | This website focuses on emerging marketing strategies and related news. Key themes include: * Shifting Marketing Landscape: Marketing is evolving due to changes in consumer behavior, technology, and societal expectations. * Specific Case Studies: Examples showcase successful marketing initiatives like leveraging TikTok, utilizing programmatic DOOH, and employing data-driven automation within companies such as Viettel Money, UEM Sunrise, and Agoda. * Recent News: The site also includes news articles regarding Agoda's global eSIM launch, a commentary on the Chinese year of the Horse, Mark Adams’ keynote at Info-Tech LIVE 2026, DeskIn’s new remote access solution, and Tencent Music Entertainment Group’s financial results reporting. |
| title | MartechAsia | Asia's leading information portal for marketing technology |
| description | MartechAsia provides Asia Pacific marketers with credible content and thought leadership to help them craft the right martech strategies. |
| keywords | editors, marketing, more, read, business, streaming, growth, story, asia, video, victor, commerce, study, february, news, data, tech |
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| nslookup | A 52.74.89.200 |
| created | 2026-02-15 |
| updated | 2026-02-15 |
| summarized | 2026-02-16 |
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