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| domain | bookingblog.com |
| summary | Hospitality Marketing: 5 strategies to excel in 2020: 1. **The Major OTAs are a Waste of Time:** Although they were once useful, their profits have been declining in recent quarters. 2. **The Appeal of Rural Distributed Hotels in Italy:** There's a growing fascination with rural hotels and agriturismos, particularly among Italian tourists. 3. **Rate Parity: One Reason to Respect It, Ten Ways to Break It:** While respecting rate parity is important for maintaining consistency, there are various strategies to infringe upon it. 4. **Customer-Centric Revenue Management: The Future of Revenue Management is Tailored to the Individual Customer:** Personalized marketing and customer experiences will be crucial in 2020. 5. **Best Price Guarantee: An Incentive for Disintermediation Not to Be Overlooked:** This strategy can encourage direct bookings, reducing dependence on OTAs. Additionally, the article mentions: - A comparison between TripAdvisor and hoteliers, exploring the pros and cons of online reviews. - Six myths about Pay-Per-Click (PPC) campaigns that need to be debunked. |
| title | Booking Blog ™ - The blog of tourist web marketing - news, strategies & reflections to compete successfully and earn online in the world of hospitality |
| description | News, strategies & reflections to compete successfully and earn online in the world of hospitality |
| keywords | marketing, hospitality, travel, primo, news, hotel, blog, come, continua, newsletter, booking, forum, revenue, cookie, mail, distribution, google |
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| nslookup | A 192.124.249.152 |
| created | 2025-04-19 |
| updated | 2025-05-10 |
| summarized | 2025-05-10 |
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