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domain	arpp.org
summary	The ARPP (Observatoire des pratiques publicitaires digitales) is an organization focused on regulating digital advertising. It provides resources and research related to advertising practices, including its impact on society, responsible advertising, and influencer marketing. Key activities include: * Regulatory Oversight: Monitoring and enforcing advertising standards through the Cahiers de l’Autodiscipline Publicitaire (Code of Conduct for Advertising). * Research & Observatories: Conducting studies, statistics, and analyses via the Observatoire de la Communication à Impact Positif and other observatories. * Training & Certification: Offering training modules and certifications in responsible advertising, influencer marketing, and related areas. * RSE Initiatives: Engaging in corporate social responsibility (RSE) activities, including participation in the UN Global Compact and support for various labels and frameworks. * Historical Documentation: Maintaining an historical record of the ARPP's activities and achievements, including its 10-year anniversary of professional advertising regulation. The ARPP also includes a foundation dedicated to supporting responsible advertising initiatives.
title	ARPP – Professional Advertising Regulatory Authority
description	The ARPP, formerly BVP, is a regulatory body aiming to promote healthy, truthful and fair advertising as well as responsible communication.
keywords	plus, nous, atelier, communication, formation, certification, rapport, influence, sommes, forum, code, etudes, marketing, nations, club, talents, image
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nslookup	A 178.33.104.5
created	2026-02-13
updated	2026-02-13
summarized	2026-02-14

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